Bounty

Abraham Wolke Bounty following Apple's iOS 14.5 privacy updates that upended the $350bn digital advertising industry. He previously co-founded two DTC companies that couldn't run Facebook ads due to the product categories. He focused instead on working with creators to drive top of funnel growth and leveraged his learnings working with creators to help brands navigate the new advertising landscape. Alternative solutions have been inefficient and cost prohibitive to many of the brands affected by Apple's updates. By solving the major pain points to working with creators, Bounty has become a powerful marketing tool for brands and creators alike.

Joined by 3 other founders, Marcus Wood, Aaron Decker and Justin Lambert who each brought relevant experience in commerce and/or creator driven marketing, all of which lent to their excitement to build a new channel to help brands and creators work together to grow.